What has illustration got to do with Experiential Design?

My passion is live events where performance meets digital meets exhibition and I am a firm believer in sharing knowledge with a visitor in its most effective form.

Experiential design is all about feeling.
Moving people.

In my view, there are a large number of tools available to me as a 3D Designer to feed that aim.
The architecture of a space allows a structured timeline for an immersive journey, and an opportunity to tell a sequential story.
The story is at the heart of any convincing human interaction, which can be enhanced by a multitude of traditional media - lighting, sound, live actors - and more advanced media - projection mapping, VR, AR, digital and social media.

In order to properly describe the feeling of an experience in a visual, I build the space in a 3D package then add the human connection to the design with illustration.

Often, there are new ideas in the designs, so the illustrations attempt to describe how a human being interacts with the new idea.
If the visual needs it, I add drama to the scene in Photoshop.

I also use illustration away from experiential design in its more traditional, storytelling form.

Cubist Deer

Cubist Deer

November 27, 2018

SymmetricAnimals illustration of a Cubist Deer, made with Procreate.

Symmetricanimals – Mandrill

Symmetricanimals – Mandrill

November 26, 2018

I’m a bit obsessed with drawing mandrills lately. I love their vibrant colouring and conflicting grumpy expressions. I drew this one in Procreate, using the symmetric tool.

Illustrator Brush Experiment

Illustrator Brush Experiment

October 24, 2015

Following on from my previous experiments with an old iPad and a new stylus, here is another experiment with illustration techniques – this time

Housing Development Website

Housing Development Website

April 23, 2011

Developed in Drupal, with custom CSS, illustrations, graphic design and collateral in Illustrator and InDesign.

Large Scale Illustration

Large Scale Illustration

August 9, 2010

60m long underwater illustration in Adobe Illustrator for water sports based live event.

Product Design Competition

Product Design Competition

June 25, 2010

Fun toy for the bath was my entry for a Product Design Competition. Paper & pen – coloured in Photoshop.